You listened to all those tech-savvy gurus who told you that social media was the key to your success. So you went out and got yourself a Facebook page and a Twitter account. You started a blog and put your profile on LinkedIn. And nothing happened. Why?
As the industry search engine leader, Google continues to refine its search parameters. If you have a web site, of course you want it to pop right up at or near the top of Google’s search results page. We’ve given you lots of advice about web site content in previous articles. But since it’s a […]
Picture this. You’re walking through a new listing. Your smart phone video camera is rolling, and you’re narrating a virtual tour. You upload direct from your phone to your YouTube channel, with simultaneous posts to your Facebook page and any other social media platforms you use. A quick tweet or email blast to your potential […]
Probably everyone you know, including your four-year-old, knows how to Google. What your four-year-old (or your forty-year-old) may not know is how to use Google+ and Google Circles to enhance and manage your social media marketing strategy. We like Google+ because it makes grouping and managing your contacts so easy. Here’s how to create and […]