Six Things Every Good Website Must Have

We’ve talked in previous articles about the importance of web sites to the Realtor’s overall marketing strategy. But if you spend any time at all on the Internet, you know that there are web sites—and then there are web sites. Conventional wisdom says you have about five seconds to capture someone’s interest when they land […]

Hyperlocal Websites – The Future of Real Estate Websites

We’ve talked at length about the many ways that social media can help Realtors build their brand and increase sales. The hyperlocal web site is one hot new trend that takes social media into a whole new neighborhood, literally. Simply put, it’s a web site that focuses on a specific zip code, town, or community. […]