First things first: what is Customer Relationship Management or CRM? I like this definition from Jason Kulpa at Forbes Magazine: CRM is all of the activities, strategies, and technologies that companies use to manage their interactions with their current and potential customers. In other words, CRM is how you keep in touch with past and […]
How to Avoid Being Denied After Clear to Close
You’ve found the perfect home, made an offer, completed all the paperwork with your lender, and you receive the exciting news: you’re “clear to close.” For many homeowners, it’s the news they’ve been waiting for: the finish line to a long and sometimes arduous process. However, a clear to close is not the finish line. […]
10 Decorating Ideas to Maximize Small Spaces
As younger generations move from large homes to smaller spaces, decorating trends are following suit. Today’s first-time homebuyer isn’t looking to purchase a sprawling suburban home with a large yard like the generations before them. Modern young home buyers would rather have smaller homes that utilize space effectively, leaving more room in the budget. But […]
7 Ways to Use Facebook Live for Real Estate Success
Real estate agents have flocked to social media in recent years. Social media marketing allows agents to appeal to younger audiences, reach more people at little or no cost, and interact with clients on a personal level. Now social media platforms offer live-streaming video options, opening a new world to Realtors. Many agents are now […]
7 Easy Tips to Declutter Your Home
Whether you’re elbow-deep in Spring Cleaning or you’re clearing out for an upcoming move or open house, we all need to get rid of the clutter in our lives at some point. Clearing out the excess not only makes your home look neater, but decluttering can change your emotional and mental state, too. Minimalism – […]
The Myth About Multitasking
Multitaskers Beware: Lack of Focus Means Poorer Brain Health Are you a chronic multitasker? Most small business owners – including most Realtors – pride themselves on their ability to keep many proverbial balls juggling at once. Chances are you’re multitasking right now; several browsers open at once, checking email and text messages on your phone, […]