She was a walk-in. And I happened to be first up that day. We chatted, exchanged information, and I promised to preview some properties and get back to her. She had an unusual first name and me–the curious being that I am–Googled it. The first thing that popped up? Her mug shot from a […]
Quick Website Essential Checklist
We’ve said it before and we’ll say it again – it’s really important 🙂 Unless you are digital media savvy, you are missing out on potential clients, listings, and sales. So here’s a checklist of key questions to ask yourself as you analyze ways to enhance the home search process for clients and potential […]
The Mega Open House: Is It Worth It?
It is the age of superlatives. We have mega millions in the lottery, mega toys for our kids, and mega rolls of bathroom tissue. So what’s a mega open house? And what, if anything, can it do for you? Consider this. On an average weekend afternoon, you put out a few signs, buy some […]
Reset Your Mindset: How to Work With Real Estate Investors
You’ve got your market niche, right? You know how to work with home buyers and sellers. You have certain types of properties that are your specialty. But how about real estate investors? Frankly, that’s a whole new ball game, and if you want to play, it’s going to require a different mindset altogether, a […]
People Who Need People: The Support Team Realtors Need
Do you have a Support Team? You can find books and blogs galore about building relationships–both in general and designed specifically for Realtors. Most of them are focused on building relationships with your clients, so they will keep coming back for more and advising their friends to do the same. But there are other relationships […]
Instagram: Why Realtors Need It and How to Use It
Did you know that Instagram users grew by 23% in just the past six months? It has 700 million total users today. Of course, not every one of those 700 million users is buying or selling a home, but you can bet plenty of them are. So if you don’t already have an Instagram profile, […]