Using TikTok as a marketing strategy is a debatable subject. A lot of real estate professionals still believe that the platform is populated by Gen Z’ers sharing goofy dances. And what about the controversy surrounding explicit content and legal battles with China? Like most popular things, TikTok has had its name in headlines for years. […]
How to Host a Winning Open House
Winning agents know that selling homes depends heavily on how well they market listings. This involves several techniques, including hosting an open house. A listing with good staging and professional photography receives more engagement and competitive offers from buyers than one without. In addition to staging and listing images, hosting an open house can further […]
5 Qualities of a Winning Real Estate Team Leader
What makes a great real estate team leader? If people are expected to trust you with their time and financial security, what will you bring to the table to let them know they’re in good hands? Today, we’re sharing five qualities of a winning real estate team leader to move your teams, colleagues, and communities […]
Why ‘Days on Market’ Matter
The number of days a home has been on the market can change the way a buyer makes an offer. For a neighborhood or market, the average days on market reveals a lot about local demand for housing. “Days on market” in real estate refers to the number of days a property has been listed […]
10 Tips for New Realtors to Succeed
Starting your new career as a real estate agent is no walk in the park. When new agents are getting started, they often focus on raising brand awareness and networking – but there’s so much more to consider. Whether you’re about to get your real estate license or you’ve just begun your career, reviewing these […]
Why Home Valuations are Best Left to Realtors
Do you know what your home is really worth? The main sources of economic information on households rely on home owners’ estimates of their houses’ values. However, home owners rarely estimate the values of their homes correctly. In fact, the average US homeowner overestimates the value of his/her house by 6%. With online estimates from […]