Social media is widely regarded as the most important marketing tool for realtors. If you think about it, just about everyone uses it in some way. And whether or not you’re active online personally, you would be silly not to take advantage of social media for your business. As a real estate agent, there are […]
5 Ideas for Better Real Estate Networking
As you know, success in the real estate industry requires strong networking skills. Real estate networking is aimed toward generating leads and growing your business. The more people you know, the more houses you sell, of course. But in this saturated field, how can you manage to have an edge over the competition, who is […]
6 Features of a Successful Realtor Website
Just as they do in real life, first impressions can make or break your potential to generate leads online. The best real estate websites have the perfect balance of form and function to convince visitors they’ve come to the right place. Beyond that, well-crafted realtor websites are more than just advertising platforms. They are essential […]
4 Considerations When Buying a Vacation Home
In the past few years, we’ve seen the housing market change dramatically across the country. With historically low interest rates, more work-from-home options and desire for more space, the demand for not just primary, but secondary residences has sky rocketed. More people than ever are buying vacation homes, with the intention of holidaying themselves, as […]
The Realtor Code of Ethics
The National Association of Realtors (NAR) Realtor Code of Ethics has existed in this industry for over a century. First adopted in 1913 as a set of guiding principles, the Code of Ethics has evolved to become the standard to which all real estate agents are held. While it’s been revised over the years to […]
Why Every Real Estate Agent Needs Their Own Website
In today’s digital era, there are many reasons why every real estate agent needs their own website. Having a well-designed, useful, and informative website is an even more essential element to an agent’s online presence than their social media accounts. A great real estate website serves to generate new leads, educate buyers and sellers, and […]