First impressions matter. If you’re preparing to sell your home, your curb appeal could mean the difference between wowing your buyer or losing out on an offer. When the outside of your house looks tidy and inviting, it encourages buyers to venture inside. Enhancing your home’s curb appeal doesn’t have to cost an arm […]
Hiring Help Can Boost Your Real Estate Business
If you’re a real estate agent buried under the weight of running your own business, this article is for you. If you’re tired of working 70 hours a week – exhausted and just barely keeping it all together – read on. If you’re overwhelmed, underpaid, and ready for a change, it’s time to hire some […]
How Realtors Can Maintain Client Relationships After Closing
Real estate is all about building and maintaining client relationships. The closing table shouldn’t be the last time you interact with your clients but should instead be the start of a long-term connection. Cultivating relationships with clients beyond closing shows you care – not just about making a sale, but also about them and their […]
‘Tis the Season for Realtors to Volunteer
The holidays are rapidly approaching. ‘Tis the season for giving and good cheer. It’s also the perfect time to give back to your community through volunteering or financial gifts. The National Association of Realtors (NAR) reports that 82% of real estate agents give to charitable organizations every year, far more than the national average of […]
Why Realtors Need an Email Drip Campaign
If you’re a real estate agent who isn’t harnessing the power of the email drip, you’re missing out on a simple and incredibly effective marketing strategy. Gone are the days of the laborious email newsletter. Your clientele is continually changing, and you need to design emails that meet your clients’ specific needs. Email newsletters have […]
Are Cold Calls, Mailers, and Emails Still Worth the Investment for Realtors?
Any real estate agent who has been in the business for a decade or more will tell you the dreaded cold call used to be a necessary evil. Today, in a culture where the home phone is all but extinct, and consumers find more information online than in print, are cold calling and mailers still […]