Social media is widely regarded as the most important marketing tool for realtors. If you think about it, just about everyone uses it in some way. And whether or not you’re active online personally, you would be silly not to take advantage of social media for your business. As a real estate agent, there are […]
AI in Real Estate
As real estate experts, it’s important to look ahead and plan for the future of this industry. Artificial intelligence (AI) is gaining prominence in many facets of our lives – and it has the potential to transform real estate, as well. While we never know what the future holds, we can look at current trends […]
5 Ideas for Better Real Estate Networking
As you know, success in the real estate industry requires strong networking skills. Real estate networking is aimed toward generating leads and growing your business. The more people you know, the more houses you sell, of course. But in this saturated field, how can you manage to have an edge over the competition, who is […]
6 Features of a Successful Realtor Website
Just as they do in real life, first impressions can make or break your potential to generate leads online. The best real estate websites have the perfect balance of form and function to convince visitors they’ve come to the right place. Beyond that, well-crafted realtor websites are more than just advertising platforms. They are essential […]
7 Ways to Add Value to Your Home Before Selling
Are you looking to sell your home in the near future? While the location and the popularity of your home’s market are out of your control, some factors in its value are up to you. If like most homeowners, you believe your house is your biggest asset, taking care of it should be a top […]
The Realtor Code of Ethics
The National Association of Realtors (NAR) Realtor Code of Ethics has existed in this industry for over a century. First adopted in 1913 as a set of guiding principles, the Code of Ethics has evolved to become the standard to which all real estate agents are held. While it’s been revised over the years to […]