Social media is everywhere. And whether you like it or not, real estate agents must embrace social media if they want to succeed. Social media management software can help you reach more people, in less time, with less hassle. We’re highlighting the best social media management tools for real estate agents. 1. Hootsuite Hootsuite is […]
Real Estate Technology: 5 CRM Software Programs for Realtors
Customer relationships are at the crux of a successful real estate business. Without satisfied clients, real estate agents will not thrive. That’s why customer relationship management, or CRM (also known as client relationship management) is such an integral piece of your real estate sales strategy. What is Customer Relationship Management? CRM is the combination of […]
Isolation, Working from Home, and Tackling Your To-Do List
Like most Americans, you’re probably reading this in isolation, as you’re working from home and trying to stay busy. The Coronavirus COVID-19 has upended our lives, requiring many of us to leave the office and work remotely. But isolation might be a blessing in disguise. While you’re working from home, you’re less prone to distractions […]
Why Saying “I Don’t Know” is Better Than Guessing
“The beginning of wisdom is the statement ‘I do not know.’ The person who cannot make that statement is one who will never learn anything.” ― Keith R.A. DeCandido Real estate agents feel they need to portray confidence, knowledge, and expertise. But what happens when you don’t know the answer to a question, or don’t […]
Why Real Estate Customer Relationship Management is Important
First things first: what is Customer Relationship Management or CRM? I like this definition from Jason Kulpa at Forbes Magazine: CRM is all of the activities, strategies, and technologies that companies use to manage their interactions with their current and potential customers. In other words, CRM is how you keep in touch with past and […]
You’re Wasting Three Hours a Day – Here’s How to Be More Productive.
If your phone is practically an extension of your body, you’re in good company. The market-research group Nielsen found that the average American spends nearly 11 hours every day interacting with some type of media. We spend roughly three hours of that time on a smartphone or tablet, viewing apps, social media, or streaming services. […]