First things first: what is Customer Relationship Management or CRM? I like this definition from Jason Kulpa at Forbes Magazine: CRM is all of the activities, strategies, and technologies that companies use to manage their interactions with their current and potential customers. In other words, CRM is how you keep in touch with past and […]
You’re Wasting Three Hours a Day – Here’s How to Be More Productive.
If your phone is practically an extension of your body, you’re in good company. The market-research group Nielsen found that the average American spends nearly 11 hours every day interacting with some type of media. We spend roughly three hours of that time on a smartphone or tablet, viewing apps, social media, or streaming services. […]
Real Estate Networking Tips for Success
Successful Realtors all have one thing in common: strong networking skills. It doesn’t take a genius to realize the more people you know, the more houses you sell. But in a saturated career field, how can you connect with clients and other real estate agents to give your business an edge over the competition? Here […]
How Realtors Can Maintain Client Relationships After Closing
Real estate is all about building and maintaining client relationships. The closing table shouldn’t be the last time you interact with your clients but should instead be the start of a long-term connection. Cultivating relationships with clients beyond closing shows you care – not just about making a sale, but also about them and their […]
How Nimble Software is Changing CRM
Today’s business owners, sales teams, and marketing managers face ever-changing challenges. Rapidly transforming technology means client interactions, product marketing, and data analysis all move at the speed of light. Failure to adapt to this fast-paced marketing world means losing out on potential clients. In an online atmosphere where social media and email interactions are critical […]
Real Estate Customer Relationship Management: Balancing Time Management and Client Demands
If you’ve ever taken a marketing course or listened to a marketing talk, chances are you’ve come across the term “Customer Relationship Management” or “CRM.” Whether in real estate or another business specialty, customer relationships are at the crux of a successful marketing strategy. Perhaps the most important piece of CRM is client communication. You […]