Winning Agent

Sales That Work

The Best Gifts for Every Client

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’Tis the season for gift giving – and if you’re a clever realtor – that includes gifts for your clients! With Christmas just around the corner, now is a great time to nourish those client relationships and start thinking about the best gifts you can give to those wonderful folks who keep you in business.  Whether […]

What is Real Estate CRM? Why Customer Relationship Management is Important

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First things first: what is real estate CRM, or Customer Relationship Management? I like this definition from Jason Kulpa at Forbes Magazine: CRM is all of the activities, strategies, and technologies that companies use to manage their interactions with their current and potential customers. In other words, CRM is how you keep in touch with […]

8 Game Changing Client Relationship Tips

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While real estate is a business based on property, it’s also about people and feelings. Buying a home is typically a highly emotional decision for people, so it’s crucial to understand your clients on a deeper level and make a personal connection with them. Stronger relationships will lead to more sales and referrals – but […]

Real Estate Technology: The Best Virtual Assistants for Real Estate Agents

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As real estate agents, it can often feel like our “to-do” list is never-ending. Realtors often have to do it all: administrative work, customer relations, marketing, business management, and sales. However, there are some tools that can save you a lot of time without costing an arm and a leg. Virtual assistants can drastically reduce […]

5 Ways Real Estate Agent Websites Increase Sales

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As a Realtor, it can be tough to stand out from the crowd. Real estate agent websites are essential in today’s tech-heavy world. But they also give you an opportunity to set yourself apart and define your brand. A great real estate website can generate new leads, educate buyers and sellers, and draw more traffic […]

New Year, New Business Strategies

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With approximately 2 million active licensees in the United States, real estate is one of the most crowded industries to work in. While this can make it feel impossible to compete and grow your small business, there are a variety of actions you can take to reach new clients and make more sales. It’s a new […]

Loan Types & Property Definitions

There are a lot of different types of mortgages, and there are a lot of different types of real estate property. Here is a list of the most common types of each. We’ve added some links to the most popular articles on the subject.

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Real Estate and Mortgage Forum

We think getting many viewpoints to a particular question is important because it helps you to make better decisions. It’s so important that we have woven the Forum all throughout Winning Agent. We invite you to ask questions, make comments, and be part of the discussion.

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Glossary of Real Estate Terms

Real estate and mortgage finance often times comes with its own unique language. If you work with it every day, it becomes 2nd nature, but most people don’t work with it every day. So we’ve created a glossary of mortgage and real estate terms.

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