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The Realtor Code of Ethics

March 16, 2023 by Casey Lovano Leave a Comment

The National Association of Realtors (NAR) Realtor Code of Ethics has existed in this industry for over a century. First adopted in 1913 as a set of guiding principles, the Code of Ethics has evolved to become the standard to which all real estate agents are held. While it’s been revised over the years to […]

Filed Under: Blog, Marketing, Personal Development, Real Estate, Realtor Tech Tips, Realtor Tech Tips, Web and Social Media Tagged With: Buying and selling, Client Management, code of ethics, Communication, Ethics, Home buying, Personal Development, Productivity, Real estate, Realtor, Realtor Safety, Realtor Tools, Selling Tips, Winning Agent

New Real Estate Agent Cheat Code

February 24, 2023 by Casey Lovano Leave a Comment

re’tonsBeing a new real estate agent can be scary. You’re in a new industry with no salary, filled with competition and challenges. From obtaining your real estate license to understanding the market, there are some things every new agent simply must do to succeed. In this article, we’re breaking down the new real estate agent […]

Filed Under: Marketing, Personal Development, Real Estate, Social Media and Web, Web and Social Media Tagged With: Client Management, Communication, Marketing Ideas, New agent, Real estate, Real estate agent, Real estate marketing, Social Media Marketing, Using Social Media, Winning Agent

The Best Gifts for Every Client

November 24, 2022 by Casey Lovano Leave a Comment

Client gifts

’Tis the season for gift giving – and if you’re a clever realtor – that includes gifts for your clients! With Christmas just around the corner, now is a great time to nourish those client relationships and start thinking about the best gifts you can give to those wonderful folks who keep you in business.  Whether […]

Filed Under: Blog, Marketing, Real Estate, Testimonials Tagged With: Black Friday, Christmas, Client Management, gift baskets, Gift ideas, Gifts for Clients, Networking, Thanksgiving, Training Your Clients

What is Real Estate CRM? Why Customer Relationship Management is Important

November 3, 2022 by Becca Stewart Leave a Comment

First things first: what is real estate CRM, or Customer Relationship Management? I like this definition from Jason Kulpa at Forbes Magazine: CRM is all of the activities, strategies, and technologies that companies use to manage their interactions with their current and potential customers. In other words, CRM is how you keep in touch with […]

Filed Under: Web and Social Media Tagged With: Client Management, Communication, CRM, Customer Relationship, Marketing, Marketing Ideas, Organization, Social Media Marketing, time management

8 Game Changing Client Relationship Tips

September 29, 2022 by Casey Lovano Leave a Comment

While real estate is a business based on property, it’s also about people and feelings. Buying a home is typically a highly emotional decision for people, so it’s crucial to understand your clients on a deeper level and make a personal connection with them. Stronger relationships will lead to more sales and referrals – but […]

Filed Under: Blog, Real Estate, Web and Social Media Tagged With: Client Management, Communication, Customer Relationship, Difficult Clients, Real estate agent, Real estate marketing

Real Estate Technology: The Best Virtual Assistants for Real Estate Agents

September 15, 2022 by Becca Stewart Leave a Comment

Virtual assistant

As real estate agents, it can often feel like our “to-do” list is never-ending. Realtors often have to do it all: administrative work, customer relations, marketing, business management, and sales. However, there are some tools that can save you a lot of time without costing an arm and a leg. Virtual assistants can drastically reduce […]

Filed Under: Blog Tagged With: Client Management, Marketing, Real estate assistant, Real estate marketing, real estate technology, Virtual assistant, Web and Social Media

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