While real estate is a business based on property, it’s also about people and feelings. Buying a home is typically a highly emotional decision for people, so it’s crucial to understand your clients on a deeper level and make a personal connection with them. Stronger relationships will lead to more sales and referrals – but […]
Working With Difficult or Unique (but not Impossible) Clients
We talked in a recent blog about handling clients who make unreasonable demands. There’s a closely related species that merits further discussion: the difficult or unique (but not Impossible) clients. They come in several varieties, including the wise guy, the queen bee, the perpetual looker, and the waffling wimp. Here’s our formula for success with each […]
How to Handle the Difficult Client
Every Realtor has had at least one. Matter of fact, if you’ve had only one, count yourself lucky. The client who complains about your ridiculously high fees. The client who calls at 10 p.m., demanding immediate attention. The client who expects you to hold an open house every weekend. What’s a Realtor to do? First […]