Facebook. Twitter, LinkedIn, YouTube, Pinterest, Instagram, Snapchat, Google Plus, Periscope, Tumblr. The world of social media has become incredibly massive and complex since Mark Zuckerberg, Jack Dorsey, Chad Hurley, David Karp, and other social media pioneers first came on the scene more than a decade ago. (Pop quiz: Can you pair these pioneers with their […]
Bill Gates Was Right: Content Is King, But Only If You Own It
It’s been more than 20 years since Bill Gates coined the now-ubiquitous phrase, “content is king,” in an essay about the rise of the Internet. It was the early days of the Internet, years before the dot-com bubble would burst, when companies and individuals were still trying to make sense of the budding interactive network. […]
10 Reasons Why Your Social Media is Not Working
You listened to all those tech-savvy gurus who told you that social media was the key to your success. So you went out and got yourself a Facebook page and a Twitter account. You started a blog and put your profile on LinkedIn. And nothing happened. Why?
How to Link Up With LinkedIn
In the world of social media, LinkedIn is the go-to place for making professional connections. Utilizing the networking tools provided by LinkedIn will help you build your real estate business in three important ways. It will:
The Realtor’s Tool Kit: Using Social Media for Fun and Profit
According to recent statistics, 84 percent of realtors are using some form of social media. More than 80 percent say they are comfortable or somewhat comfortable with it. Over the next few weeks, we plan to provide you with a series of articles on social media and how it can enhance your business and increase […]