As the Baby Boomer generation ages, more and more seniors are moving out of their family homes and into alternate living situations. Whether they are downsizing to a smaller independent home, living in a senior community, transferring to assisted living, or moving in with family members, it can be difficult and emotional for a retiree […]
Effective Real Estate Marketing to Seniors
As Baby Boomers reach retirement age, they are causing a significant shift in the real estate market. Seniors often downsize their homes, freeing up capital for travel, long-term care, or to pay expenses now that income is more limited. This demographic is an often untapped source of income for Realtors. Today, we’re looking at effective […]
Why Finding a Niche Equals Success in Real Estate
If you’re a real estate agent, you know the competition is fierce. Finding new clients can be an uphill battle, and convincing those clients that hiring a Realtor is worth the cost is even harder. (Need some help convincing them? Check out this article!) Statistics suggest that somewhere between 75-87% of all new real estate […]
7 Ways Real Estate Agents Can Ensure Sales Success
Every real estate agent hopes for success. The definition of success varies from person to person: it could be larger profit margins, more sales, more buyers, more training, owning your own real estate group, or a combination of these. In a profession saturated with talent, how can you make yourself stand out? How can you […]