Summer is the busiest season for real estate. If you’re a Realtor, chances are your calendar is full of open houses, client meetings, and showings. Not all of those interactions will be favorable. In the National Association of Realtors (NAR)’s 2018 Member Safety Survey, 33% of respondents reported being in a situation that caused them […]
Tips for a Successful Mega Open House
As a Realtor, you’re familiar with open houses. Typically, an open house probably looks like this: you set out a sign at the front of a subdivision, maybe send a few emails or post on social media, and then you wait for some Sunday afternoon stragglers to wander through the property. At the end of […]
Get Your Home Ready for an Open House
You’re finally ready to put your home on the market and schedule an open house. Congratulations! Now, it’s time to make your house look its very best before showing it to potential buyers. Homes that are clean, organized, and well-staged typically receive offers faster than other homes. Ready to get your house sold for the […]
The Rise of Facebook Live: 4 Ways Realtors Are Using Live-Streaming Video to Market Properties and Build Their Brand
Have you taken a glance at your Facebook newsfeed lately? Video has taken over. Step-by-step recipe clips, Buzzfeed comedy sketches, paid commercials, and, of course, those adorable clips of your friends’ pets. The rise of video on Facebook isn’t coincidence. It’s central to Mark Zuckerberg’s long-term vision for the world’s largest social media platform. The […]
Stop Wasting Your Time. Turn Your Next Open House into a Client Bonanza.
We’ve already given you some tips about setting the stage for a successful open house. But that’s not the whole story. An open house where nothing happens is roughly equivalent to spending an afternoon in solitary confinement. If this has ever happened to you (or if you want to make sure it doesn’t) follow these […]
Want a Successful Open House? Six Tips For Attracting a Crowd
Opinions differ widely on whether or not an open house will actually sell your listing. We’re not here to debate that issue. However, if you’re a Realtor, you’re going to be holding open houses from time to time, so how do you make them pay off? Nothing could be worse than sitting all alone in […]