Using TikTok as a marketing strategy is a debatable subject. A lot of real estate professionals still believe that the platform is populated by Gen Z’ers sharing goofy dances. And what about the controversy surrounding explicit content and legal battles with China? Like most popular things, TikTok has had its name in headlines for years. […]
How to Host a Winning Open House
Winning agents know that selling homes depends heavily on how well they market listings. This involves several techniques, including hosting an open house. A listing with good staging and professional photography receives more engagement and competitive offers from buyers than one without. In addition to staging and listing images, hosting an open house can further […]
5 Qualities of a Winning Real Estate Team Leader
What makes a great real estate team leader? If people are expected to trust you with their time and financial security, what will you bring to the table to let them know they’re in good hands? Today, we’re sharing five qualities of a winning real estate team leader to move your teams, colleagues, and communities […]
Why ‘Days on Market’ Matter
The number of days a home has been on the market can change the way a buyer makes an offer. For a neighborhood or market, the average days on market reveals a lot about local demand for housing. “Days on market” in real estate refers to the number of days a property has been listed […]
6 Tips for Great Real Estate Customer Service
Real estate is complicated. Whether it’s buying, selling, renovating, building, or managing a property, each facet of real estate comes with its challenges. Working directly with clients and providing services is an especially tough landscape to navigate. Real estate agents must do double duty to both manage expectations and be trusted advisors. They have to […]
5 Ideas for Better Real Estate Networking
As you know, success in the real estate industry requires strong networking skills. Real estate networking is aimed toward generating leads and growing your business. The more people you know, the more houses you sell, of course. But in this saturated field, how can you manage to have an edge over the competition, who is […]