Now more than ever, images are vital to real estate success. Recent studies show that 99% of millennials use the internet when looking for a home, and 70% of the Silent Generation (those born before 1945) found properties online. With so many buyers researching homes on the internet, there’s no denying it: real estate photos […]
Millennials and the Minimalism Trend
Millennials, Minimalism, and Real Estate: How a Younger Generation is Redefining Homeownership Millennials are entering the real estate market in droves. However, many of them are looking for vastly different houses than the generations before them. Instead of sprawling homes with large yards and plenty of square footage, millennials are trending towards minimalism: spaces that […]
Marketing to First-Time Homebuyers: A Realtor’s Guide
Millennials are buying their first homes – and buying them in record numbers. The 2019 National Association of Realtors (NAR) Buyer and Seller Generational Trends Report found that the number of young, first-time homebuyers is on the rise. Millennials, identified as those born between 1980-1999, comprise about 37% of the overall home buying market. Millennials […]
7 Ways to Use Facebook Live for Real Estate Success
Real estate agents have flocked to social media in recent years. Social media marketing allows agents to appeal to younger audiences, reach more people at little or no cost, and interact with clients on a personal level. Now social media platforms offer live-streaming video options, opening a new world to Realtors. Many agents are now […]
Real Estate Networking Tips for Success
Successful Realtors all have one thing in common: strong networking skills. It doesn’t take a genius to realize the more people you know, the more houses you sell. But in a saturated career field, how can you connect with clients and other real estate agents to give your business an edge over the competition? Here […]
Why Finding a Niche Equals Success in Real Estate
If you’re a real estate agent, you know the competition is fierce. Finding new clients can be an uphill battle, and convincing those clients that hiring a Realtor is worth the cost is even harder. (Need some help convincing them? Check out this article!) Statistics suggest that somewhere between 75-87% of all new real estate […]