Typically, the winter months are slow for real estate agents. Families turn their focus away from buying and selling and instead focus on family, giving, and holiday cheer. The year 2020 has been unlike any other. This year, the holidays – and your holiday marketing ideas – might look a little different. But there are […]
Should I Refer Business to a Competitor?
Are You Kidding? Why Would I Refer Business to a Competitor? Seems totally contrary to common sense, doesn’t it? In a way, of course, all Realtors in your market area are competitors, even if you have office space in the same firm. And in today’s barely recovering market, why would you give up even one […]
The Fine Art of Getting Referrals
It’s a terrible truth, but if you want referrals, you’ll have to ask for them. No matter how great a Realtor you are, most clients, even the ones who love you, aren’t thinking about referring you to anyone. And let’s admit it – we hate asking for referrals. Doesn’t your heart go into overdrive and […]