We all know that having a great website is a non-negotiable when it comes to your business. Potential customers will always check out your site as part of their vetting process, so it’s crucial that yours is a strong representation of your brand. One issue we find in this industry is that as realtors, our […]
Is This the End of Real Estate Websites?
Real estate is big business, and corporations are cashing in. Large real estate conglomerates like Zillow, Realtor.com, and Redfin have drastically changed the real estate landscape over the past decade. With so much money in their corner, does the “little guy” still stand a chance? Should individual agents and small brokerages spend money on websites? […]
How Website Testimonials Can Grow Your Real Estate Business
They say that word of mouth is the best advertising. In today’s increasingly connected world, those “word-of-mouth” recommendations have moved online. Clients turn to website testimonials to find information, seek out Realtors, and make real estate-related decisions. As a real estate professional, you can’t afford not to have reviews and testimonials on your website. Why […]
Low Real Estate Inventory Across the U.S.
A year into the COVID-19 pandemic, the residential real estate market is booming. It’s a big change from Spring 2020 when uncertainty and fear of a then-unknown virus brought the housing market to a near-standstill. Since rebounding in Summer 2020, the market exploded, and now we are facing a new problem: low real estate inventory […]
Updating Old Posts to Increase Website Traffic
Increasing Your SEO and Reader Engagement Might Be as Easy as Revamping Old Content You work hard to get your business noticed. But if users can’t find you on the wide world of the internet, all your efforts are in vain. That’s why you, being a savvy marketer, know all about search engine optimization, content […]
Traffic Increasing on Real Estate Sites During COVID Pandemic
The pandemic has been difficult for all of us. However, there is one bright spot amid all the hardship: the real estate market is thriving. With so many of us stuck at home, traffic on real estate sites has skyrocketed. For brokers and agents, now is the time to seize the opportunity and revamp our […]